Pepsi's Challenge: New Show Review
Indra Niyoo CEO of Pepsico This morning I was watching “Squawk on the Street” CNBC for my favorite Asian Businessperson, Melissa Lee. I wanted to find out if she was wearing boots today. Moreover, I noticed there was a preview for a new show that premiered tonight called “Pepsi’s Challenge.” The challenge is to see if PepsiCo can take over the world more or less. I had to catch the first episode. I caught a soundbyte from the CEO talking about Pepsi’s enormous goals with business expansion and making all products in the markets PepsiCo products, making every product available a PepsiCo product. PepsiCo is the hybrid combination of Pepsi and Frito-Lay, as well as other components such as Quaker. Melissa Lee (Hot Stuff) So this new show will follow PepsiCo’s plans to conquer the globe. Google and Facebook have proven that a single company can control every aspect of our lives, so why can’t Pepsi control the world? Well, as for the show’s premiere, their presentation was not exciting. T...